About Me
An independent web developer based in Meir, Stoke-on-Trent.
I build modern websites and custom web applications for small businesses in Stoke-on-Trent, Newcastle-under-Lyme, Staffordshire and across the UK.
You work directly with me throughout the project. Local meetings are available by arrangement, although most planning and communication can be handled efficiently by email or online.
Experience that shapes how I build
Before moving fully into development, I spent eight years working as a driving instructor - running my own client-facing business and managing everything from enquiries and scheduling to payments and day-to-day admin.
That experience gave me a clear understanding of how small businesses actually operate. Time is limited. Admin builds up quickly. Systems need to be simple, reliable and easy to manage.
It’s why I don’t build “just websites”. I build structured tools that reduce friction and support how your business runs in practice.
How I work
Direct & Personal
You work directly with me from start to finish. No account managers, no outsourcing, no unnecessary layers.
Structured Builds
Every project starts with understanding how your business functions, then building a system that supports that structure.
Useful Automation
From enquiry handling to workflow tools, automation is built in where it adds real value - never for the sake of it.
Who I typically work with
I mainly work with trades, local service businesses, independent operators and niche specialists that need a professional online presence or a better way to manage part of their business.
That might mean a clear, modern website that generates enquiries, or a custom web application for bookings, quotes, payments, customer records, ordering or repetitive admin.
I’m based in Meir and work with businesses across Stoke-on-Trent, Newcastle-under-Lyme and Staffordshire. I also work remotely with businesses elsewhere in the UK.
Local meetings can be arranged when useful, but most projects can be planned and delivered efficiently through email and online communication.
Ready to build something that works as part of your business?
Clear structure. Modern technology. Sensible automation.
Start a project